The Popularity of the Indianapolis Colts

When you say Colts, most sports fans will think of the Indianapolis Colts, but the team has quite a storied history as the Baltimore Cots as well. The Johnny Unitas and Don Shula- backed teams of Baltimore are in fact a starting foundation of the popularity of the Colts today.

The Indianapolis Colts played in the RCA Dome for more than 20 years and moved into their brand new Lucas Oil stadium for the 2008 season. The Indianapolis Colts have enjoyed a strong popularity, especially since the career of Peyton Manning began in 1999. They have sold out the stadium for every game for the past 10 years, the single greatest item to look to when you are gauging popularity. In addition, since Indianapolis enjoys the luxury of no television blackouts, the ratings for the televised games in the area consistently rank in the top three for the given week.

From a merchandising perspective, Colts memorabilia, including jerseys, cards, mugs and all souvenirs, is constantly ranked in the top ten for all football teams that play in the National Football League. Additionally, when the Colts are televised nationally, such as on Monday or Sunday night football, they will inevitably rank in the top ten for all of those games when the year is over. Their popularity is spread throughout the country, with the Colts also selling out eight percent of its away games, validating that other cities want to see them as well.

Whether you believe the Colts are popular because of their storied history, or if you think they are popular because their team today, they are indisputably one of the favorite teams in America.